Customer Success Roundup: October 23rd, 2015
Paul Millar from Aussie digital marketing Consultancy, Affinity Consulting, discusses in this article how to ensure you continue to earn revenue from your existing clients: “Moneyball: 5 Ways to Re-monetise your Customer Base”.
Nichole Elizabeth DeMeré from growthhackers.com has compiled this excellent list of free and paid eBooks for “validating, growing, and scaling your SaaS company”.
Theres been a lot of discussion recently about Customer Lifetime Value, what it means to each company and how to measure it. Ramon Pedrollo Bez of Compass demystifies things in this article.
Chad Rubin from Skubana describes how to “grow your E-Commerce Sales by 25% via increased CLV”.
Adam Waid from Pardot outlines the “5 Digital Tactics for Customer Retention in 2015”.
“So What's the ROI Anyway?” asks Julee Ho from Schoolkeep.
Read the “7 ways Customer Success Managers Can Overcome Outreach Anxiety”.
Dr Peter Fader, shares his advice on “Why You Should Focus on Customer Lifetime Value”
Jennifer Schiff of CIO outlines the “7 Ways Social Media Can Improve Customer Satisfaction”
Salesforce blog: “How Customization Can Boost Customer Retention”
Customer Excess: “Is SaaS Over-Spending on Customer Success?”
GrowthHackers.com has put together a presentation entitled “Customer Lifetime Value - What It Is, Why It Matters, and How It's Used.”
Thanks for visiting our weekly roundup, for all issues regarding Churn reduction, Lifetime Value (LTV) and Customer Success in general!
Akita is Customer Success Management software that will help your business retain its customers and grow revenue.