Customer SaaS
Interesting post by Liz Herbert on Forrester about the customer benefits of SaaS (Software as a Service).
Clients tell us they are turning to SaaS not so much for cost savings but primarily for greater business results: greater business agility and improved collaboration inside and outside the enterprise. But, what can SaaS applications provide that traditional, single tenant applications cannot?
At last week’s Workday Technology Summit, we heard firsthand from some major brands about the unique benefits they are achieving from using a SaaS solution:
1. Continuous innovation.
2. Faster time to value.
3. Ability to share and inject features from any of the SaaS vendor’s customer.
4. Greater potential to benchmark or gain insights from peers.
5. An open innovation community to drive the product roadmap.
Software as a Service (SaaS) is the subscription licensing of software and is usually web and/or cloud-based. Therefore, SaaS is centrally hosted and upgrades are managed by the vendor providing better deployment and a cost effective solution for customers. SaaS also enables integration with other applications using an API (Application Programming Interface). Sequentially, this gives the customer more options to choose from when selecting their software applications of choice. The benefits of SaaS applications over traditional software can really assist a business moving forward.
Akita is Customer Success Management software that will help your business retain its customers and grow revenue.