Communication Integration for Customer Success

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Nov. 5th, 2014

Insightful post by John McMalcolm on Business Review USA about how to integrate communication methods to achieve better customer success.

Google predicted that the number of smartphone users will reach two billion globally and there will be more mobile searches than desktop-based searches in 2015.

As people around the world become more reliant on mobile devices, mobile marketing will be an increasingly relevant marketing tool. There are a number of ways that you can use mobile technology to promote your business, and three of the most popular methods are social media, text messaging and email.

Here is a look at how integrating social media, text messaging and email can be beneficial to your company….

  • Engage and Convert Customers More Easily
  • Maintain a Consistent Brand Image and Marketing Message
  • Build Closer Relationships with Your Customers

More and more people are using mobile devices to connect with businesses online. Creating a mobile marketing campaign in order to increase customer engagement, build customer relationships and promote branding requires integrating social media, email and SMS (Short Message Service) to achieve customer success.

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