The steps are concise and easy to follow but could help a lot of businesses become more successful on social media. It could especially help those who have been branded as 'bad customer service' companies.
Although social media often falls into the “marketing” bucket, it’s also a key means of providing excellent customer service. When executed well, customer service offered through social media can help turn brand fans into buyers and establish an ongoing relationship that leads to additional sales and unbeatable word of mouth exposure.
The steps outlined in the post all seem simple enough, but why are some large companies still choosing to neglect these easy steps?
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